The method used for this research will be the secondary analysis method followed by the conduction of a survey. This will entail a detailed and thorough examination of all content (articles, readings, media, audio) that is related to concepts, definitions, reflections, and comparisons in all social, cultural, and individual aspects of the specific construct of beauty and how it has now evolved into the universal perceptions regarded as beauty ideals. After the assessment of all these sources, a cross-comparison will be conducted to identify the common themes that emerge from every written, visual, or audible statement. The articles examined will be specifically based on the collective and universal beauty standards that have appeared and evolved over the years, the aim is to examine as many articles as possible that have a strong linkage to the topic in question. After the secondary analysis is conducted, the next focus will be the construction of a proper survey questionnaire that can properly highlight and extract the focal points from which accurate interpretations can later be obtained. The survey will contain appropriate questions of both close-ended and open-ended nature that will serve as means of exploration of every theme that was identifie
d in secondary analysis. It will be important to make sure that all these questions are structured as to address specifically and be directed towards and understandable by the target sample from the population which will be young and middle-aged females from the ages of 15 years to 25 years. It will be essential to make sure that the questions are answered honestly and with a good amount of consideration for which the process of survey administration will be monitored. The target sample will consist of about 200 individuals, where maximum effort will also be allotted to obtain the survey data from women with diverse backgrounds, professions, and characteristics to obtain a diverse, integrated, whole, and representative picture of the entire population. To obtain a representative sample, random sampling will be used to make sure that the sample replicates the characteristics of the population, and if this is not ensured then the data will not have much power of generalization. Essential value will be given to making sure that faulty data that may have been induced by several elements (e.g. social desirability factor) will be recognized and countered to make sure that the obtained information will be useful and accurate to generate applicable results.