Media (TV, Radio, Press) And Social Media As The Ways Of Influencing Public Opinion In Democratic Country

In a democratic country, public and its opinion matters the most because democracy itself means of the people, by the people and for the people. According to lord Bryce public opinion is a term that is commonly used to denote the aggregate of the views, men hold regarding matters that affect or interest the community. Thus, understood it is a mixture of all sorts of different nations, belief, fancies, prejudices, aspirations. It is simply viewing of people on general issues. Public opinion has a very important place in democracy as government in democratic country is elected by the help of public opinion. Political parties in these countries try to make public on their side so that they get the majority of vote and win the election, as their existence is based on public. Public meetings, education television and cinemas, press, social media, religious institutions etc. are the various ways from which public opin

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ion can be created. For a fair and good public opinion which will help in growth of a country, people should be educated and broad minded as they will be able to have a proper analysis on the issue of discussion and through that they can have a practical solution. Including education, that country should be free from issues like poverty and unemployment and media of that country should not be biased. Social media is a form of media which is via internet and in a world full of technologies it is accepted as the most because everyone is on social media and there are high chances of a person getting influenced by social media then any other form of media. The influence of public opinion is not confined to politics and election. It is a powerful force in many areas like culture, art, fashion, public relation and so on. Influencing people of a democratic country is very easy and media plays are very vital role in it.

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